Before we began editing and filming I took into consideration the age and gender of my audience. Through research I found that the rap genre was more popular with boys than girls however many girls also listened to rap. I also found that from the ages of 16 -19 was the most popular age group of people who listen to rap music. Throughout our editing we asked people to watch our video and to give feedback, therefore along the way we made adjustments and edits to help the audience to connect with our video. The main point people said we needed to do more of, was to include more effects. Therefore we took some time to look through our video and managed to insert effects where needed to enhance the entertainment of the video and keep it from being ambiguous.
This is the questionnaire me and my group used to find out which genre was the most popular among teens and we found that rap was the most popular therefore we used this genre to create a successful video.
While we did consider other genres we thought a rap video would be a challenge because no students at Coombe had done it before. I new a good performer in the lower year called Shaquille. He is also apart of a real life rap group outside of school, this is why we thought he would be the best choice of artist for this genre. Shaquille also known as the performer 'Jester' always manages to engage the audience with his powerful performance as he does not get camera shy or get distracted easily when filming. You can see by his performance that he is a born performer and loves what he does. I think that this is shown throughout his performance in our video '12 Rounds'.
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